基于供應鏈的新零售企業(yè)物流成本管理研究

——以YH企業(yè)為例

中圖分類號：F274 文獻標志碼：A DOI： 10.13714/j.cnki.1002-3100.2025.12.03

Abstract：Inrecent years，sincetheemergenceof thenewretailbusinessmodel，majorretailenterpriseshavebeentransforming towardsnewretailenterprises.Asaresult，marketcompetitionamongnewretailenterpriseshasbecomeincreasinglyfierce，and markethomogenizationissevere，makingthedevelopmentofnewretailenterprisesdificult.Ifnwretailenterpriseswanttooperate steadilyinsuchamarketenvironment，theyshouldcontinuouslyoptimizetheirlogisticscostmanagementtoenhancetheir competitiveadvantageandstandoutfromthehighlyhomogenizedmarket.Thisarticlestartswiththeprocurement，warehousing， distribution，andsalesproceesanalyestheproblemsinlogistscostmanagementofYHEnterprise，andproposescorspoding solutions for the problems that arise in each link，in order to reduce the operating costs of theenterprise.

Key words： supply chain; new retail cost management;YH Enterprise

0引言

當前，市場競爭日趨白熱化，我國零售業(yè)所面臨的競爭態(tài)勢也變得更加錯綜復雜。（剩余5482字）