在線醫(yī)療用戶使用意愿影響因素分析

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[中圖分類號]R2 [文獻標志碼]A [文章編號]doi：10.3969/j.issn.1674-070X.2025.06.025

本文引用：王丹丹，王輝．在線醫(yī)療用戶使用意愿影響因素分析[J].湖南中醫(yī)藥大學學報，2025，45（6）：1143-1148.

Analysis the influencing factors users' willingness to adopt online medical services

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[Abstract]ObjectiveToexplorethe factorsinfluencing onlinemedical usershealthcareserviceselectionpreferences， toprovidedecision-makingsupportfortheformulationimplementationonlinemedicalpolicies.Methods Using conveniencesampling，aquestionairesurveywasconductedamong 423onlinemedicalusersfrom FebruarytoApril2024. reliabilityvalidityanalysisfactoraalysisregresinanalysisweremploydtdentifeprimarydetemnantsfecting users'willingnesstdoptolieedicalsriesesults Infoationdisclosure，ommentesponsiveness，perceivedcoent usefulnessemergedasthecriticalfactorssignificantlyinfluencingusersadoptionintentions.ConclusionEnhancingservice optimizationplatformupgradesforonlinemedicalservicesarerecommendedtoelevatepotentialusers'willngnesstoengage with these digital healthcare solutions.

[Keywords]online medical care;signal transmission theory; SOR model;wilingness to adopt

在線醫(yī)療指運用無線移動通信技術(shù)提供醫(yī)療健康服務↓，它不僅能提高醫(yī)療服務效率，而且能極大降低醫(yī)療成本。（剩余6946字）