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從“AI魔改”經(jīng)典國(guó)產(chǎn)老劇透視AI時(shí)代“數(shù)字記憶共同體”的構(gòu)建及糾偏

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Abstract:From the perspective of cultural memory theory,this study examines the phenomenon of"AI Magic Revision”“A-alteredremakes”ofclasicChineseTVdramas,exploring therisksofalienationandgovermancestrategies inthe reconstruction of“cultural memory sites”during the digital era.The widespread use of AIGC (AI-Generated Content)technology by internetusers to modify clasic Chinese dramas has triggered fourfold alienation incultural memory sites,covering cultural memory itself,value systems,creative technologies,and commercial capital.This alienationprocssisrimarilydrivenbythetripartiteforcesoftechnologapital,andiencepaticipation.Tddress these issues,this research proposes amultidimensional collaborative governance framework incorporating content regulation,technicalconstraints,platformaccountability,andmedia literacyenhancement.This frameworknotonly safeguards cultural heritage by preventing the fragmentation of cultural memory sites causedbyAIGC-induced alienationbut also fosters innovative expression by integrating digitalcontent production with positive potential.The study provides paradigmatic insights forcultural governance in thedigitalage,contributing to theconstructionofa techno-ethical cultural ecosystem.

Keywords:AIGC;“AI remixes”;cultural memory; content production; technological affordance

“三國(guó)變成了槍戰(zhàn)片,曹操舉起了機(jī)關(guān)槍;紅樓被改成了武打戲,林黛玉倒拔垂楊柳;西游記里唐僧師徒四人騎上了摩托”2024年12月9日,央視網(wǎng)發(fā)布了一條名為《AI“魔改”國(guó)產(chǎn)老劇引爭(zhēng)議,改編邊界在哪里?華妃騎摩托、悟空開飛船,AI視頻以假亂真》的報(bào)道。(剩余11755字)

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