大數(shù)據(jù)時(shí)代中華優(yōu)秀傳統(tǒng)文化傳播的立與破

摘要：文章分析了大數(shù)據(jù)時(shí)代中華優(yōu)秀傳統(tǒng)文化傳播的現(xiàn)狀和問(wèn)題，并提出了相應(yīng)的對(duì)策和建議，希望能夠?yàn)槲幕瘋鞑ァ⑽幕Ｗo(hù)等領(lǐng)域的研究和實(shí)踐提供一些有益的參考。

關(guān)鍵詞：大數(shù)據(jù)時(shí)代；中華優(yōu)秀傳統(tǒng)文化；文化傳播，策略研究

doi：10.3969/J.ISSN.1672-7274.2023.08.061

中圖分類號(hào)：G 206，G 122            文獻(xiàn)標(biāo)志碼：A            文章編碼：1672-7274（2023）08-0-03

The Establishment and Breakthrough of the Dissemination of Excellent Traditional Chinese Culture in the Era of Big Data

LIU Xiaoyan， ZHOU Xingwei

（Jiangxi Taihao Animation Vocational College， Nanchang 330200， China）

Abstract： This paper analyzes the current situation and problems of the communication of Chinese excellent traditional culture in the era of big data， and puts forward corresponding countermeasures and suggestions， hoping to provide some useful references for the research and practice in the field of cultural communication and cultural protection.

Key words： the era of big data; excellent traditional Chinese culture; cultural communication; strategic research

1   大數(shù)據(jù)時(shí)代的背景和特點(diǎn)

大數(shù)據(jù)時(shí)代是指以互聯(lián)網(wǎng)為代表的數(shù)字化信息時(shí)代，它的出現(xiàn)源于計(jì)算機(jī)技術(shù)、互聯(lián)網(wǎng)技術(shù)、物聯(lián)網(wǎng)技術(shù)等科技的發(fā)展和普及，以及海量數(shù)據(jù)的產(chǎn)生和積累。（剩余4507字）