基于數(shù)據(jù)驅(qū)動的居民垃圾分類激勵行為模型

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中圖分類號：C8

文獻標識碼：A

Abstract：To explore the driving effect of incentive mechanisms on residents' enthusiasm for participating in garbage classification，this article is based on empirical data analysis of garbage classification in multiple communities. Using the RFM model，it quantifies residents' enthusiasm for participating in garbage classification and categorizes user value. Based on this，a multi-agent simulation model of user value transformation is established around subjective norms，classification knowledge，and classification attitudes. The results show that residents' enthusiasm for garbage disposal is influenced by subjective norms； there is a positive correlation between classification knowledge，classification attitudes，and residents' enthusiasm for garbage disposal.

Keywords：RFM model;garbage classification；individual behavior;ABM

0 引言

國家經(jīng)濟高速發(fā)展伴隨著不斷增加的垃圾[1]，垃圾分類是有效應(yīng)對垃圾問題的一種行之有效的手段。（剩余11409字）